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Advertising
Adbusters
Suitable for NCEA media studies students and teachers.
Adbusters Media Foundation alerts people to corporate disinformation and injustices in the global economy. It provides articles on issues ranging from "genetically modified food to media concentration".
Includes a link to the Adbusters magazine.
Advertising Standards Authority
This site contains:
- Advertising Codes of Practice
- reports and addresses
- complaints procedures
- results of complaints hearings.
ANZA - Association of New Zealand Advertisers
This site includes:
- reports
- membership and contact details
- documents relating to the Therapeutic Advertising Pre-vetting system (TAPS)
- Liquor Advertising Pre-vetting system (LAPS)
- links to the Advertising Standards Authority.
Commercial Communications Council
Industry association for advertising and marketing agencies in New Zealand.
The site contains information about Commercial Communications Council and the objectives of ensuring high ethical standards and best practice, as well as statistics and information about the industry.
Making sense of advertisements (2003)
This guide offers an overview of advertisements as historical sources and how historians use them.
It includes a brief history of American advertising, questions to ask when interpreting ads as historical evidence, an annotated bibliography, and a guide to finding advertisements online.
You can download a PDF of the full article by Daniel Pope, Professor Emeritus, University of Oregon.